It's fun to work in a company where people truly BELIEVE in what they're doing!
We're committed to bringing passion and customer focus to the business.

About the Sales Development Representative Lead Position:

Since its inception, Stord has developed end-to-end commerce enablement services and technology to power the back-office for ecommerce companies. This includes a comprehensive fulfillment and parcel network with operations across the US, Canada, and Europe alongside robust software products to drive increased revenue, cost savings, and improved consumer experience for leading brands. We need an SDR Lead to help generate and accelerate pipeline for our AEs.

As our first SDR Lead at Stord, this person must excel at both personal sales development and team leadership, with a proven track record of coaching and developing experienced SDRs while maintaining high individual performance. This role will carry a personal quota and manage a small, elite team of Senior SDRs. This player/coach role will help define our outbound sales strategy, refine our go-to-market playbook, and scale the team's success.

What You'll Do:

• Manage and mentor a team of Senior SDRs while carrying a personal quota (expected to be a blend of individual contribution and management)
• Lead by example through personal pipeline generation and opportunity creation
• Coach SDRs on prospecting strategies, email messaging and campaign strategies, call techniques, and general messaging optimization
• Develop and implement team training programs and sales enablement materials
• Monitor team performance metrics and provide data-driven coaching to improve results
• Collaborate with Sales and Marketing leadership to refine ideal customer profiles and targeting strategies
• Own team KPIs including pipeline generation, conversion rates, and activity metrics
• Conduct regular 1:1s and team meetings to ensure alignment and development
• Participate in hiring and onboarding of new SDRs as the team scales

What You'll Need:

• 5+ years experience in sales development, with multiple years in a team lead or mentorship role
• Consistent track record of exceeding personal quotas
• Proven ability to coach and develop teams of SDRs to achieve success
• Strong analytical skills with experience using data to drive performance improvements
• Deep understanding of modern sales development tech stack (e.g. Apollo, LinkedIn Sales Navigator, email outbounding tools, etc.) and best practices
• Expert-level knowledge of Salesforce.com and sales engagement platforms
• Experience building and optimizing outbound prospecting sequences and campaigns
• Outstanding written and verbal communication skills
• Ability to balance personal quota achievement with team management responsibilities
• Strong organizational skills
• Experience in a high-growth startup environment

Bonus Points:

• Previous experience in a player/coach or hybrid individual contributor/management role
• Background in SaaS or supply chain / logistics technology
• Experience implementing and optimizing sales engagement platforms

• History of building successful SDR programs and working with and scaling SDRs