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Social Media Strategist

AdPipe

AdPipe

Marketing & Communications
Minneapolis, MN, USA
Posted on Jul 25, 2024

We are looking for a Social Media strategist to help us manage various content calendars.

This role involves leveraging existing video content and shooting new video content. The ideal candidate will have a strong background in social media strategy, content creation, and video production.

Key Responsibilities:

• Maintain a content calendar to ensure consistent and engaging content across all social media platforms.

• Leverage existing video content and create new video content to captivate our audience and drive engagement.

• Collaborate with the marketing team to ensure content is aligned with brand messaging and campaigns.

• Monitor and analyze social media performance using analytics tools to optimize content and strategy.

• Stay up-to-date with the latest social media trends, tools, and best practices.

• Provide regular reports and insights to the marketing team on social media performance and engagement.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.

• Proven experience as a Social Media Strategist or similar role.

• Strong understanding of social media platforms, trends, and best practices.

• Proficiency in video production, including shooting, editing, and post-production.

• Excellent written and verbal communication skills.

• Creative mindset with the ability to generate innovative content ideas.

• Experience with social media analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social).

• Ability to work independently and collaboratively in a hybrid work environment. Some travel required.

• Strong organizational skills and attention to detail.

Preferred Qualifications:

• Experience in graphic design and familiarity with design tools (e.g., Adobe Creative Suite).

• Knowledge of SEO and content marketing principles.

• Familiarity with social media advertising and paid promotion strategies.

To fast track your application, please send an email to ashley@adpipe.com with your resume and examples of your work.